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Insights

From business sales to strategy, we help our clients grow with a personalised approach and outcome-driven attitude.

Selling an IT, digital and software business

We put your digital business one step ahead with the latest industry data

Digital and IT is a fast-moving industry. We use our digital marketing and technology knowledge to ensure our clients get the best deal for business sales and acquisitions.

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Nash industry insights report

Understand where your business stands in your industry

Get an in-depth understanding of the IT and digital industry and how your business fits into the landscape. By knowing about all the recent movements, you'll get a better idea of the value of your business.

Your industry report contains:

  • Sector insights
  • Public trading and operating data
  • Notable transactions
  • Detailed analysis from our team of experts

Ready to take the next step? Ask us about a business valuation today.

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"We're a young and agile firm, and we're more active than most of our competitors. We think differently and have our fingers firmly on the digital pulse. Being highly organised keeps us one step ahead of buyers at all stages which is vital in a fast-paced industry."

[25-60] INTRODUCTION PREHEADING

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total enterprise value transacted
$
1.9
bn+
Total enterprise value transacted
Enterprise value in FY22
$
400
m+
Enterprise value in FY25
successful deals completed
63
Successful deals completed
Private equity bolt-on deals
25
Private equity bolt-on deals
Valued team members
22
Team members
Completed transactions per year
15
+
Completed transactions per year

Key valuation metrics

  • Large customer spread, no customer makes up more than 10 per cent of revenue
  • More service revenue than hardware revenue
  • Number of contracts and contract length with customers

No items found.

Case studies

Business sales we're proud to have completed.

What our clients say

Working with Nash was an absolute pleasure. They were at all times completely responsible and accountable to everything that we needed. Their strong financial acumen was incredibly important throughout the whole process. It was really important that they were able to truly articulate the value of the business in its current state and also look and really delve into the potential future alternate uses for the business…We were really happy with the interest that Nash generated. So we had multiple seriously interested parties, which created that competitive tension that you really need in a deal and was able to achieve the outcome that we wanted and that we expected.

Fiona Selby
Managing Director of Boneo Park
Map of global buyers

Global Capabilities

Unlock a world of possibilities with Nash Advisory's global capabilities. Through our partnership with REACH, we provide unparalleled access to industry experts and local market connoisseurs across 30 countries.

Whether you're selling your business, merging, or seeking investment, our team of seasoned professionals crafts bespoke strategies tailored to your unique needs. Trust us to navigate the complexities of the global market, ensuring you achieve exceptional outcomes that reflect the true value of your hard work and dedication.

Global capabilities

What makes us leaders in digital and IT

Dynamic, experienced team
Dynamic, experienced team

Our directors are all experienced business owners and investors. We have sold businesses in the digital and IT industry as well as advising others on their acquisition strategies.

Direct and thorough process
Direct and thorough process

We don't believe there's a one-size-fits-all approach for IT and digital business sales. We get to know you so we have a true picture of your financial position and operating performance.

International buyer database
International buyer database

Finding the right buyer is an essential part of getting the best price for your business. Our network of contacts includes international investors, ASX listed companies, and private equity firms.

Outcomes focussed
Outcomes focussed

For more than 10 years, we have helped IT and digital businesses reach their strategic vision. We pride ourselves on staying at the forefront of technology.

Effective and efficient corporate advisory services

View all services

The Nash Advisory team have close to a century of collective experience, and we’re confident our business acumen is second to none. We’ve used that experience to hone a diverse array of corporate financial advisory services that businesses across Australia have benefited from. Many continue to do so, having forged trusted, ongoing partnerships with us.

Once you’ve partnered with Nash, your dedicated advisor will be your point of contact. They’ll leverage the specialist skills of the rest of our team to provide clear, direct advice on how you can meet your goals.

Sample toolkit

See the blueprint for success with examples of 12 documents used in a business sale

Download now

Completed transactions

We've guided owners to successful exits across diverse industries - from manufacturing to tourism to technology. Each deal reflects our commitment to client success.

Completed deal:

Geosyntec Consultants

Date:
March 2026
Sub sector:
Environmental Consulting

Geosyntec Consultants is a leading specialist engineering and consulting firm headquartered in the United States, providing environmental, geotechnical, and infrastructure advisory services to clients across government, industrial, and commercial sectors. Backed by Blackstone, one of the world's largest alternative asset managers, Geosyntec has pursued an active growth strategy through both organic expansion and strategic acquisitions.

JBS&G is a prominent Australian environmental and geotechnical consulting firm, delivering contaminated land, hydrogeology, and environmental risk management services across resources, infrastructure, and government sectors. JBS&G has established itself as a highly regarded independent consultancy within the Australian environmental services landscape.

Geosyntec engaged Nash Advisory to act as buy-side M&A adviser in connection with its acquisition of JBS&G, supporting Geosyntec's strategy to expand its operations and capabilities into the Australian market. Nash Advisory managed the end-to-end transaction process through to successful completion.

The transaction was led by Thomas Butler, with support from Hayden Bateman and Jock Mitchell.

geosyntec-consultants
Completed deal:

PGL Beyond

Date:
November 2025
Transaction type:
Selling a business
Industry:
Education
Sub sector:
Outdoor adventure and education camps

PGL Beyond, owned by Ares Management, is the United Kingdom’s largest provider of outdoor education. The company operates leading school camps and activity programs across the United Kingdom and France.

In Australia, PGL owned and operated three large-scale camp facilities, welcoming more than 40,000 guests annually. These camps cater to a diverse range of groups, including schools, religious organisations, and sporting associations, with the capacity to accommodate over 1,000 guests at any given time.

The shareholders of PGL Beyond engaged Nash Advisory to manage the divestment of its Australian operations, following a strategic decision by PGL Beyond to focus on its European operations and brand portfolio. The sale encompassed three well-established sites in prime regional locations, offering significant growth potential within the outdoor education and experiential learning sector.

PGL Beyond’s Australian facilities and operations were ultimately acquired by The Great Aussie Bush Camp, a portfolio company owned by MA Financial and FinCap.

The transaction was led by Thomas Butler and Kieran Ellis, with support from Jock Mitchell.

pgl-beyond
Completed deal:

Pinnacle Travel Group

Date:
July 2025
Sub sector:
Luxury Cruising

Pinnacle Travel Group, a vertically integrated operator with over 40 years of tourism experience, delivers premium travel experiences across Western Australia. Its portfolio includes leading ferry services to Rottnest Island, award-winning coach tours, and seasonal adventure products.

Pinnacle Travel Group engaged Nash Advisory to assist with the strategic acquisition of Great Escape Charter Company, a luxury small-ship cruise operator in the Kimberley region. This acquisition complements Pinnacle’s existing ownership of Kimberley Quest, bringing together two of the region’s most respected expedition cruising brands.

Founded in 1999, Great Escape has built a strong reputation for exceptional service and bespoke small-group experiences. While continuing to operate independently, Great Escape will now benefit from Pinnacle’s shared services platform across marketing, sales, finance, HR and ICT, further strengthening Pinnacle’s operational base in Broome.

The transaction was led by Kieran Ellis of Nash Advisory.

pinnacle-travel-group

Ready to sell your business?

Partner with Nash Advisory and navigate the sale process with clarity and confidence. We’ll guide you through valuation, buyer selection, and negotiation — ensuring your hard work is rewarded with the best outcome.

Our process for IT and digital business sales

Education

4 - 6 weeks

We learn the details of your business so we can understand how you're positioned in the market. We also educate you about our process so you know what to expect.

  • Educate clients about the process
  • Explain different buyer options, including trade businesses, private equity, and private owners
  • Prepare a valuation report about the business
  • Create a score card on the business and areas where it may need improvement
Preparation

Preparation

4 - 12 weeks

We identify the aspects of your business which can be improved to ensure your business is competitive in the industry.

  • Working with your management team to find areas of growth or limited areas of weakness
  • Implementing ideas from our valuation report
  • Assessing the level of normalisations
  • Getting financial data and customer data, covering 50 areas of data we need
  • Creating a 'kick off pack' including NDA, One Pager, and IM
  • Preparing a secure data room to provide buyers with everything they need
Research

Research

4 weeks

We need to understand the activity in your industry. When we know who is buying IT and digital businesses and what they're looking for, we can position your business for sale.

  • Speaking to buyers early in the process to get an 'early view' of value from them
  • Research who is buying in Australia and globally
  • We use our proprietary method to ensure our buyer pool is strong and competitive
Marketing

Marketing

6 weeks

We take your business to the market and talk to key digital players in the industry so we can find the right buyer.

  • Contacting the buyer pool
  • Sending marketing documents
  • Q&A management calls
  • Site tours with owners and management
Negotiation

Negotiation

4 weeks

We represent your interests to get you the best terms and conditions as well as price for your business.

  • Buyers send through Term Sheet and conditions attached to the deal
  • Nash Advisory and buyers exchange data and modelling
  • Signing of the Term Sheet
Diligence

Diligence

6 - 10 weeks

We are experts at handling the due diligence process. This is essential for any buyer, and key stakeholders need to be carefully managed.

  • RFI sent by interested parties
  • Lawyers engaged and contracts are sent through
  • Further Q&As and site tours
Finalise

Finalise

2 weeks

We finalise all remaining legal documentation and cash flow so that the sale goes smoothly.

  • Signing of key documents
  • Management of cash flows

Recently completed deals

Idealpos
Date:
May 2021
Transaction type:
Selling a business
Industry:
IT and digital
Sub sector:
Software-as-a-service (SaaS)

Idealpos is a point-of-sale software business, providing hospitality-focused software solutions to restaurants, bars, pubs and other venues across Australia and NZ primarily. Nash Advisory was appointed in mid-2020 to run a structured sale process for the business, resulting in a competitive bidding and preliminary due diligence phase. Following detailed negotiations and due diligence, the business was acquired by Pemba Capital Partners as part of their hospitality software platform, including Bepoz.

Led by Kevin Han and Jonathan Hoe, the transaction was supported by Michael Garry and Freya Sinickas from Kain Lawyers.

Nextel
Date:
February 2021
Transaction type:
Selling a business
Industry:
IT and digital
Sub sector:
Telecommunications

Nextel, an Australian telecommunications infrastructure services business based in NSW, engaged Nash Advisory to assess their options for divestment.

In managing the sale process, the team at Nash Advisory navigated COVID headwinds to establish a good market valuation based on historical earnings. After running a targeted process, Vonex (ASX:VN8) was selected as the preferred bidder and a binding Term Sheet signed in December 2020.

TenderSearch
Date:
October 2020
Industry:
IT and digital
Sub sector:
Bid management

TenderSearch, Australia’s leading tender notification service provider specialising in the local council sector, engaged Nash Advisory to assess options for the divestment of the business and to facilitate the owner’s retirement.

After reaching out to a select group of qualified parties, BCI was ultimately identified as the successful bidder to proceed to diligence in July 2020. Due to COVID-19 restrictions, the entire transaction was successfully completed virtually via video conferencing, with the vendors and the TenderSearch management team never meeting the BCI team in person.  

Led by Paul Nemets and Kieran Ellis, completion occurred in early October and all TenderSearch staff continued in their current roles under the new ownership.

Our process for IT and digital business sales

Education

4 - 6 weeks

We learn the details of your business so we can understand how you're positioned in the market. We also educate you about our process so you know what to expect.

  • Educate clients about the process
  • Explain different buyer options, including trade businesses, private equity, and private owners
  • Prepare a valuation report about the business
  • Create a score card on the business and areas where it may need improvement
Preparation

Preparation

4 - 12 weeks

We identify the aspects of your business which can be improved to ensure your business is competitive in the industry.

  • Working with your management team to find areas of growth or limited areas of weakness
  • Implementing ideas from our valuation report
  • Assessing the level of normalisations
  • Getting financial data and customer data, covering 50 areas of data we need
  • Creating a 'kick off pack' including NDA, One Pager, and IM
  • Preparing a secure data room to provide buyers with everything they need
Research

Research

4 weeks

We need to understand the activity in your industry. When we know who is buying IT and digital businesses and what they're looking for, we can position your business for sale.

  • Speaking to buyers early in the process to get an 'early view' of value from them
  • Research who is buying in Australia and globally
  • We use our proprietary method to ensure our buyer pool is strong and competitive

Experts in tourism businesses

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Meet our team

Our directors are hands-on advisors with extensive experience in mergers, acquisitions, valuations and business strategy, who know how to close deals and protect your interests every step of the way.

We sell businesses across Australia and internationally

Nash Advisory supports clients across every Australian state and territory with offices in Melbourne, Brisbane and Sydney. Our team travel regularly within Australia and internationally to work with business owners on-site and manage transactions on the ground.

No matter where you are in Australia, our advisors can meet you on-site at your business premises.

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We have extensive experience in the IT and digital industry and we can help you sell your business.

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