alert icon
COVID-19: Nash Advisory support for your business COVID-19 response.

Services

Our team are experts in a range of services. Whatever your business goals happen to be, we can help you achieve them.

See all services
Nash industry insights report

Industry reports

Gain deeper insight into your industry and competitors with the help of our comprehensive industry reports

See all industries

Selling an eCommerce business

Understand the recent trends and behavioural shift towards eCommerce

As a result of mandated lockdowns and stay-at-home orders, consumers looking to spend have turned online to buy their goods and services. This rapid shift in consumer behaviour has led to a boom in online retailing, followed by a lasting change to how consumers interact with brands. Understand the latest industry data by contacting Nash Advisory.

Nash industry insights report

Understand where your business stands in your industry

Get an in-depth understanding of the eCommerce industry and how your business fits into the landscape. Understanding recent industry movements, you'll get a better idea of the value of your business.

Your industry report contains:

  • Sector insights
  • Public trading and operating data
  • Notable transactions
  • Detailed analysis from our team of experts

Ready to take the next step? Ask us about a business valuation today.

Get your industry report

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
"eCommerce is experiencing a once-in-a-generation expansion as consumers make permanent changes to how they shop and interact with brands. As a result, traditional brick and mortar operations, which used to rely on television advertisements and billboards to attract foot traffic, are having to pivot quickly or risk being left behind. As a result, we are seeing renewed opportunities in the retail and FMCG sectors as investors rotate out of other sectors and into eCommerce in order to participate in the growth."
Lucas Couper
Lucas Couper
Managing Director

eCommerce industry insights

The team at Nash Advisory have worked with many eCommerce businesses on their strategies, including consumer engagement, supply and logistics, procurement and pricing. In particular, marketing and constant innovation in reaching and engaging with your customers remains central to a successful eCommerce business' longevity.

We understand the key drivers for private eCommerce businesses, how they succeed and what investors and acquirers are looking for when assessing a potential investment. Successful eCommerce businesses remain focused on delivering value back to their customers while keeping a close eye on growth KPIs and owning their segment of the market. This is achieved through a mixture of brand awareness, effective social media strategies, as well as keeping close to new and emerging trends in their relevant sector.

Key valuation metrics

  • Revenue, including any repeat or recurring revenue
  • Cost per click/cost per acquisition, and customer lifetime value
  • Growth rate (revenue, earnings, customers)




Find out how much your eCommerce business is worth.

Our process for selling an eCommerce business

Education

4 - 6 weeks

We perform a thorough examination of every detail of your eCommerce business to gauge its true market potential.

  • Educate clients about the process
  • Explain different buyer options, including large eCommerce companies and private equity
  • Prepare a valuation report about the business
  • Create a scorecard on the business and areas where it may need improvement
Preparation

Preparation

4 - 12 weeks

To prepare key items for the sale, we analyse your operational practices and overall performance.

We analyse your business practices and operational performance to prepare the key items for a sale.

  • Working with your management team to find areas of growth or limited areas of weakness
  • Implementing ideas from our valuation report
  • Assessing the level of normalisations
  • Getting financial data and customer data, covering 50 areas of data we need
  • Preparing a secure data room to provide buyers with everything they need
Research

Research

4 weeks

When we know everything about your business, we learn more about the key players in the industry, including potential buyers.

  • Speaking to buyers early in the process to get an 'early view' of value from them
  • Research who is buying in Australia and globally
  • We use our proprietary method to ensure our buyer pool is strong and competitive
Marketing

Marketing

6 weeks

We contact ideal buyers from a pool of potential buyers, positioning your business for the best sales outcome.

  • Contacting the buyer pool
  • Sending marketing documents
  • Q&A management calls
  • Meet with owners and management
Negotiation

Negotiation

4 weeks

We navigate the negotiations process, keeping you well informed of sales prices, terms, and conditions for your e-Commerce business.

  • Buyers send through a Term Sheet and conditions attached to the deal
  • Nash Advisory and buyers exchange data and modelling
  • Signing of the Term Sheet
Diligence

Diligence

6 - 10 weeks

We undertake and manage due diligence, ensuring that everything is where it should be.

  • RFI sent by interested parties
  • Lawyers engaged and contracts are sent through
  • Further Q&As and site tours as necessary
Finalise

Finalise

2 weeks

The Nash Advisory team will manage the process of finalising the sale.

  • Signing of key documents
  • Conditions Precedent to the transaction
  • Managing the flow of funds
Sample toolkit

See the blueprint for success with examples of 12 documents used in a business sale

Download now

Recently completed deals

No items found.

Our process for selling an eCommerce business

Education

4 - 6 weeks

We perform a thorough examination of every detail of your eCommerce business to gauge its true market potential.

  • Educate clients about the process
  • Explain different buyer options, including large eCommerce companies and private equity
  • Prepare a valuation report about the business
  • Create a scorecard on the business and areas where it may need improvement
Preparation

Preparation

4 - 12 weeks

To prepare key items for the sale, we analyse your operational practices and overall performance.

We analyse your business practices and operational performance to prepare the key items for a sale.

  • Working with your management team to find areas of growth or limited areas of weakness
  • Implementing ideas from our valuation report
  • Assessing the level of normalisations
  • Getting financial data and customer data, covering 50 areas of data we need
  • Preparing a secure data room to provide buyers with everything they need
Research

Research

4 weeks

When we know everything about your business, we learn more about the key players in the industry, including potential buyers.

  • Speaking to buyers early in the process to get an 'early view' of value from them
  • Research who is buying in Australia and globally
  • We use our proprietary method to ensure our buyer pool is strong and competitive

Experts in tourism businesses

No items found.

We're leaders in the eCommerce industry

ecommerce
Real business experience

The Nash team have plenty of experience working with and for businesses in the eCommerce industry, allowing us a deeper understanding of its trends.

ecommerce
Diligent and thorough

Our process for selling eCommerce businesses is detailed and all-encompassing. We will handle everything from initial analysis, to completing the sale.

ecommerce
Work with our directors

Our directors have deep sector experience and you'll be working directly with them over the course of your sale.

ecommerce
Global network of buyers

We tap into our vast resources and global connections to find an ideal buyer that will offer you the best possible result for your sale.

As featured in

Does your business need strategic capital investment?

Learn about Nash Capital

Get advice about eCommerce business sales

Big players in the industry are always on the lookout to add value through accretive acquisitions. You can benefit from this trend.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Related resources